Euflana Store is an erotic products store focused at thefemale audience and couples, that is here to talk aboutsexuality in a natural way.
The logo was designed to represent the figure of the female body,which transmites sensuality and confidence. The curved linesmake room for the body to convey the sensationof freedom, characteristics that gives life to the meaningof brand name (pleasure needs no justification).
The typography follows the rounded shape and lines ofthe logo. The color palette was chosen to bringdiversity and humanity to the brand.